Media planning
We get your brand messages
out there
Communication planning
for your brand
Media usage behaviour is becoming ever more complex. Only through good media planning can you ensure that your message will be received. We connect classic media with digital media to develop effective media strategies catering to modern media consumption.
Our services in the area of
media planning are as follows:
Multi-media strategies for
more efficiency
Classic media use and digital media use converge seamlessly. Our media strategies therefore do not distinguish between classical and digital disciplines, but rather focus on integrated media planning – the only approach to ensuring that a campaign reaches all types of media users.
Campaigns on the road to success
That’s why our various communication planning specialists work closely together and bring your campaign to success with intelligent media purchasing – backed up by the expertise of our creation and research units.
Our innovative approaches to media planning also advance the market as a whole. And our acclaimed tools, among them Double Play and Impact Score, provide you and your brand with numerous exclusive advantages.
Our expertise
Our media planning experts cover a wide variety of specialist fields, including the following: