pilotSpotlight

Our perspective on current marketing topics

Read our agency magazine

Our agency publication pilotSpotlight examines current marketing challenges. What trends are driving the advertising world? What hurdles does modern communication have to contend with and what solutions can we offer?

Currently we only provide pilotSpotlights in German but English versions will be coming soon.

21.03.2024

Programmatic Advertising 2.0: Klassische Mediakanäle im Aufbruch


14.09.2023

Retail Media in Aktion


27.07.2022

PILOTSPOTLIGHT: Fragmentierung? Orientierung!


15.11.2021

PILOTSPOTLIGHT: Auf direktem Weg zum Kunden


27.05.2021

PILOTSPOTLIGHT: Zukunftsstrategien für den lokalen Handel


05.11.2020

PILOTSPOTLIGHT: Consumer first!


pilotSpotlight takes a stand

Our regular pilotSpotlight magazine is our agency publication dedicated to investigating important marketing questions, and is packed full with valuable insights and expert evaluations of complex issues.

Our agency magazine not only covers topics related to our range of services, but also examines different approaches to ensuring your communicative success, both now and in the future.

Tip: if you subscribe to the pilot newsletter, you will automatically also receive our pilotSpotlight magazine.

Contact

Markus Kempf
Director Corporate Marketing & Communications

+49 (0)40 30 37 66-0 +49 (0)40 30 37 66-0
m.kempf(at)pilot.de